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Interactive TV
(http://www.nist.gov/itl/div897/ctg/dase/daseprojectwebpage.htm)
John Barkley (jbarkley@nist.gov)   Alan Goldfine (alan.goldfine@nist.gov)
 
Interactive TV Screen 1   Interactive TV Screen 2

Overview: Interactive Television is an important new electronic commerce initiative that is developing standards that enable the seamless convergence of two currently separate media: broadcast TV, an inherently non-interactive medium, and the Internet, an inherently interactive medium. With this integration, the IT, broadcast, entertainment, and consumer electronics industries involved plan an enhanced, immersing experience for the TV viewer. This new viewing experience will result in a dramatic impact on electronic commerce, as consumers become able to purchase items with their TV remote controls as they view from the comfort of their family rooms.

The Digital Application Software Environment Committee (DASE), within the Advanced Television Standards Committee (ATSC), along with the Declarative Data Essence Group (DDE) of the Society for Motion Picture and Television Engineers (SMPTE) are developing these standards. DASE specifies a standard programming environment in receivers for the new integrated medium, enabling application software to be broadcast and run in receivers regardless of manufacturer. NIST is developing a reference implementation for DASE and, in conjunction with Unisoft, conformance tests. NIST is also participating in the development of the SMPTE DDE standard. DDE defines how Internet content and TV content are combined within a single broadcast stream. NIST is contributing to the development of the DDE specification, and developing tests for DDE. In addition, NIST developed an Interactive TV Lab to support the DASE and DDE effort.

Industry Need Addressed: A requirement for the success of Interactive TV is the ability to test candidate Interactive TV content and receivers with respect to the DASE and SMPTE standards. NIST was asked by the DASE committee to share its expertise in reference implementation and test development. NIST chairs the DASE Conformance Testing Team that resolves conformance issues. NIST was also asked to participate in the development of SMPTE DDE standard and develop DDE tests.

NIST/ITL Approach: NIST has as its objectives the identification and resolution of specification, implementation, and testing issues such as:

  1. Improving the quality of specifications by identifying ambiguities, inconsistencies, and omissions.
  2. Developing reference implementations.
  3. Developing conformance statements for specifications.
  4. Examining specifications for testability.
  5. Developing testing documents.

NIST is developing a reference implementation for the DASE Application Program Interface (API) and supporting the work of UniSoft Inc. to develop the DASE test suite. NIST is participating in the development of SMPTE DDE standard, and developing tests for DDE triggers and video stream bindings which compliment existing Unisoft tests for the HTML, CSS, DOM, and ECMAScript elements of DDE. In addition, NIST is developing an Interactive TV Laboratory.

Impact: The immediate beneficiaries of this effort are content developers who develop Interactive TV applications, electronics companies who manufacture Interactive TV receivers, and broadcasters who provide broadcast signals with Interactive TV content. More generally, solid DASE and DDE environments will benefit all companies that wish to interact with television viewers. NIST's expertise in software testing provides a neutral setting for discussing DASE and DDE testing issues.

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